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The
Imerys White Forest™
In papermaking's evolution to become a sophisticated global
industry,
the growth of forests has been essential.
The Managed Forest of Supertrees was created to maximize yield
of quality fiber on a sustainable basis.
The Urban Forest was developed on a widespread basis, adding
an ever-increasing yield of valuable recycled material back
into the manufacturing process, minimizing environmental impact.
And now, the White Forest™ of Imerys kaolins and carbonates
combine with fiber to create innovative designs of paper, where
science builds on nature to achieve dynamic properties across
the full spectrum of paper grades. |
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Delivering
imagination to boost your profits
• Adding value to your existing brands
• Reducing overall costs—fiber savings, more
first quality paper
• Entirely new grades
Paper is literally the business of money, and by applying
the White Forest to your marketing strategy and processes,
paper is increasing in value as “currency” for
motivating and influencing buying decisions.
The White Forest is a vital component of paper’s
transformation into the digital age. As our ability to
manage the surface of the sheet becomes more precise, we
will see greater results with less usage of valuable raw
materials. We will reduce costs through substitution. We
will all profit from your ability to compete with ingenuity
in the marketplace.
The more effectively paper sells, the greater the potential
for profits.
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