content and use less fibre in papermaking. For several decades the promise of much higher mineral content has been advanced, and in many cases, proven to be viable, and adapted. But, for whatever reason, resistance to change and concerns from printers and publishers has kept filler content from reaching its peak potential. and paper prices have not, this could open the way for a fibre/mineral ratio shift. suppliers, will need to continue to prove, on a case-by-case basis, pigment content can be increased without adversely affecting the properties of the paper. This is our challenge and we can achieve this! are lining up to encourage papermakers to employ pigments to save money and add value. change can be overcome. pigments in their paper formulations have never been stronger. secure a sustainable, cost competitive kaolin platform, and continues to grow in carbonates, which now exceed kaolin sales for the first time in the company's history. response to paper customer needs and desires. and have moved production to the sites where we have the best natural fit. This may sound obvious and easy, but it's not. refining and processing, evolving products, and implementing environmental measures at our production assets, seaports and customer sites. At the end of 2007, we stopped the production of UK coating kaolins. Cornwall is now focused on the production of filler grade kaolins. IMERYS have invested £25m in its UK kaolin operations, in order to create a sustainable and cost-effective platform for the future. production of our Brazilian kaolin asset and customers have now been transitioned to Capim `tube press' capacity, which provides growth opportunity for our new `rotogravure' kaolin, Capim kaolin production asset in the world with an industry-wide reputation for producing consistently high quality, cost-effective products that bring real value to our customers. enhanced our logistics infrastructure by expanding our shipping capacity from Brazil to Europe and have established a new distribution centre in Antwerp (Eurohub). This facility provides storage for slurry and dry products, together with `make down' capacity. constitutes approximately 10% of final cost of a magazine, and minerals 10% of the cost of paper which means 1% of total cost of publication. Minerals add significant value to the finished paper in terms of improved printability and gloss which enhances the `eye-appeal' of images in printed material. This really puts the relatively low price of minerals in perspective. need to be able to demonstrate the value that our products bring to our customers and their products. DECISIONS CUSTOMER NEEDS |